Domain Secrets Revealed: Selecting A Proper Domain Name for Your Online Business
It is the age of the internet, and has been so for quite a while. We see new technologies being released every day to make life for the discerning internet user a convenience, a measure of luxury. Surprising, however, is the fact that people are still having difficulties when choosing a domain name. And in addition to that the mere task of deciding on which top level domain (TLD) extension to choose, for example '.com', '.net', '.cc', etc., can become something of a nightmare. For that reason alone, we've decide to compile this article with a few domain secrets revealed on choosing a domain name which will not only make internet-sense, but may just be capable of raking in a bit of extra cash for your business.
Domain Secrets Revealed#1- Search Engines. You use them every day to find what you are looking for on the internet. Knowing what they look for in a website will be one of the decisive factors in choosing a name. Simply put, your domain name should reflect the prospective content of the website which basically means that if you are going to sell shoes, then your domain name should contain the word 'shoes'.
Domain Secrets Revealed#2- Short is Sweet! Keep it short and simple; keep it sweet. Ever typed in a web address consisting of more than 35 characters? No, probably not. And nor will potential clients if you give them an address longer than their arms! Keep it simple. Make it memorable and ensure that the domain name suggests the content of the website.
Domain Secrets Revealed# 3- TLD or Not to TLD? Well, you'll have to TLD. But which TLD is the real question. The sure and safe answer to this is to go with a '.com', the reason being that if people don't know what TLD your domain has, they'll automatically assume it is the classic old '.com'.
Domain Secrets Revealed#4 - Avoid the Big Boys! No, we don't mean professional wrestlers (although you might do well not to make eye contact there). Copyright infringement and violation of trademark laws can land you in serious trouble and cost a pretty penny should it go to court. Be original with your name and make sure that it is singular to your business and your business alone.
Domain Secrets Revealed#5 - No Special Characters. If you want our advice, avoid registering a domain name with a hyphen, an underscore or even numbers. The reason for this is simple: "Was it an underscore or a hyphen? Where was it again?" or "Was it 96 or 69? Wait, perhaps it was '9-6'". As experienced web junkies, we can tell you that most people will have lost patience after the first try and subsequently move on to the next site.
We hope this helped and that your new domain name will supply you with ample joy. Remember: Short. Sexy. Unique are the salient features of domain secrets revealed. That's all it takes to take a website from zero status to hero status. Well, that and excellent content, of course.
